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Our marketing experts build marketing campaigns with the ability to measure the results and learn what is working and what is not. Then we optimize, rinse, and repeat.
In this article, you will learn what negative keywords are, and what they are for. You will see how to add negative keywords in Adwords to improve the results of your advertising campaigns.
If you want to do content marketing in Lexington Kentucky, this post is for you. Here we share the strategy you should follow to create content and attract more customers to the business.
If you are looking for a search engine optimization consultant in Kentucky, it is because you know the importance of SEO in business and the boost it can give to your sales and your brand.
Read about how the eLink team solved a major headache for our manufacturing client.
How do you get your site up and running for relevant search results? The not so simple answer is by optimizing search engines.
eLink Design was approached to develop a platform to help Mobile Tool Dealers prevent bad debt through the comparison of users list of delinquencies or "Skips". Using Data Matching Software, Skips from different dealers are compared to one another.
CSS selectors have an inherent level of specificity which is a measurement of how distinctly we are defining the intended element(s) that we are trying to style.
There are countless properties fighting for users' attention on the internet. How are you going to grab their attention and get them to your site?
The idea behind "rubber duck debugging" is simple to understand: when you are stuck on a problem, explain it out loud to a rubber duck. In the process of expressing your issue, you will arrive at a solution.
This post looks at how to identify blue oceans using what the authors refer to as the “6 Paths Framework.” This framework is the first and most important principle to breaking away from the competition and growing into previously unknown blue oceans.
Your website content will eventually need to be refreshed, just like putting a new coat of paint on the house. Even though you’ll have finished the vast majority of work, you should still plan for some routine maintenance from time to time.
Some of our most visited websites have been around since the earliest days of the internet. See what they looked like in their infancy.
Blue Ocean Strategy is one of the best strategy books that we have read and feel that it provides a great foundation for business strategy to grow a company as well as presents real world actionable advice for the execution of strategy.
Do your planning properly, focus in on what matters, and follow these tips to help you build a maintainable web presence that will accomplish all of your organization's goals.
eLink Ventures has made a significant investment into the audit issue tracking platform, AuditFindings. As part of this investment, the issue tracking system will continue to add features to improve audit and compliance manger’s ability to oversee.
What does an SSL certificate do? And how do you get one for your website?
At eLink Design, we are constantly approached by people who have an idea for an online business. Whether they dream of starting the next great social network, building a business-to-business solutions tool, or just start a simple eCommerce store, the
Web development projects go more smoothly if the groundwork is laid well. Being prepared to succeed in reaching your goals for your website can make all the difference!
Floating-point arithmatic issues can create unexpected issues for any programmer. Why is this such a problem?
Google has announced some significant additions to their page ranking algorithm for 2018. We've ranked the top three changes that will affect your website this year!